IPD Group is a dynamic ASX listed, Australian owned business. We provide design, development and distribution of electrical products and technologies. Electrical hardware distribution with product assembly and workshop for customised solutions. Electrical vehicle charging hardware and infrastructure solutions, providing complete electrical engineering and service provider in high and low voltage projects. Having operated for 65 years we are trusted partner to our customers.
Due to continued growth in our team we have an opportunity for a dynamic marketing professional to join our team. We are looking for a Marketing & Communications Manager to shape and lead the marketing direction across our subsidiary brands: CMI Electrical, Addelec, and EX Engineering.
This role is to ensure our subsidiary businesses receive focused, high-quality marketing support that fuels brand visibility, customer engagement, and business growth. You will work closely with business leaders and the broader marketing team to craft and deliver campaigns.
Reporting to the General Manager for Marketing, this role will be based in our Lidcombe office.
About the role:
- Developing and implementing tailored marketing strategies for each subsidiary brand, ensuring alignment with commercial objectives and maintaining consistent brand positioning across all channels
- Supporting business leaders by defining, refining, and communicating each brand’s unique value proposition to enhance market presence and customer understanding
- Planning and executing integrated, multi-channel marketing campaigns—including digital, social media, email, events, and sponsorships—to drive engagement and brand awareness
- Creating and managing high-quality marketing content and sales collateral, while collaborating with creative and digital teams to ensure timely and effective delivery
- Engaging and aligning with internal stakeholders such as GMs, sales leads, and product teams to identify marketing needs, set priorities, and track campaign success
- Tracking and analysing campaign results, customer engagement, and brand performance metrics, ensuring activities contribute to lead generation, sales enablement, and broader business goals
- Managing and mentoring, while actively collaborating with Group Marketing’s shared services (Creative, Digital Experience, Product Data) and contributing to Group-wide initiatives
Who you will be collaborating with:
- Subsidiary Business Leaders (CMI, Addelec, EX Engineering)
- Sales & Product Teams
- Creative, Digital Experience & Product Data Teams
- External agencies, industry associations & event partners
About you:
- Minimum 5 years’ experience in a B2B marketing role
- Experience in the industrial, electrical, or manufacturing sectors preferred
- Strong written and verbal communication skills
- Proven ability to manage multiple brands and stakeholders
- Hands-on experience with digital channels, events, and content creation
- Comfortable working independently while part of a broader team structure
Success Will Look Like:
- Timely delivery of effective, results-driven marketing campaigns
- Boosted brand recognition and customer engagement
- Internal stakeholder satisfaction and alignment
- Increased lead generation and marketing contribution to sales
About us
IPD Group is a dynamic ASX listed, Australian owned business. We provide design, development and distribution of electrical products and technologies. Electrical hardware distribution with product assembly and workshop for customised solutions. Electrical vehicle charging hardware and infrastructure solutions, providing complete electrical engineering and service provider in high and low voltage projects. Having operated for 65 years we are trusted partner to our customers.
Be an integral part of our team when you take up this exciting opportunity.
If this sounds like the role and team for you, please send us your resume with a cover letter telling us why this is the role for you. We will be reviewing applications as we receive, so if you have the skills and experience, we are seeking, submit your application now.
IPD is proud to have a diverse and inclusive workplace, with a team of over 600 people representing more than 30 different cultural backgrounds. We are committed to fostering a culture that values diversity, equity, and human rights, ensuring that every individual feels respected, supported, and empowered to contribute. We welcome people from all cultures, backgrounds, genders, ages, ethnicities, abilities, sexual orientations, and religious beliefs.
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You must have the right to work in Australia.
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Aboriginal and Torres Strait Islander people are encouraged to apply.
Only applicants suitable for the position will be contacted.
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